Measuring Impact: Beyond Traditional Metrics
Impact measurement in private equity has traditionally focused on easily quantifiable metrics: jobs created, carbon emissions reduced, revenue generated. While these remain important, they tell an incomplete story.
At Bridging Markets, we've developed a more holistic framework that captures both direct and indirect effects of our investments. This includes second-order impacts like supply chain development, knowledge transfer, and ecosystem building.
Our approach integrates three dimensions: economic impact, measuring value creation across stakeholders; social impact, assessing improvements in livelihoods and access to essential services; and environmental impact, evaluating resource efficiency and climate resilience.
Critically, we've moved from point-in-time assessments to longitudinal tracking. This allows us to understand the durability of impact and identify areas for improvement throughout the investment lifecycle.
The results have been illuminating. Our portfolio companies collectively employ over 12,000 people in emerging markets, serve 2 million end customers, and have implemented carbon reduction initiatives saving an estimated 50,000 tonnes of CO2 annually. But beyond the numbers, we've seen communities transformed and industries professionalized.